eCommerce

Creating and launching an online Shopify store has never been easier; there are a number of aspects that you need to consider for that. One of the most crucial aspects is choosing the Shopify theme for the store.  It not only affects the look and functionality of the website but also impacts the customers’ perception of it and affects the performance. So, special attention should be given while choosing a Shopify theme. A surprising fact is that customers will take …

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The contemporary world has never seen the likes of Amazon. Perhaps the closest historical parallel you’ll find is the British East India Company; that trading combine chartered in 1600 that grew into a global colossus that controlled vast swaths of the earth’s surface and governed entire nations with its own laws and courts. Standing up to Amazon today can be roughly akin to a small spice trader trying to carve out their own niche during the days when the East …

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Gone are the days when smartphones were considered a luxury and with that, so are the traditional means of shopping. A staggering statistic showing the increase in retail sales, in the USA can sum it all up. In the first quarter of the year 2016 itself, retail sales via smartphones grew by 101%. That’s a pretty emphatic statement. This fact showcases just how consumers are managing their busy life schedules and optimally adjusting to the new developments in technology. Rather …

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Magento is one of the leading e-commerce platforms, whereas the ease of use makes the WooCommerce a preferred option for merchants. The small and size enterprises, which are striving hard to cut down operational business cost, need a platform that is safe, reliable, and economical to maintain. In terms of quality and reliability, there is no comparison between the two, because the choice depends on different business-specific factors. WooCommerce is a simple plugin that needs to be installed on a …

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The process of starting a business is very similar to that of planting a new tree. We wait for both to reach a certain age before success starts blossoming. A seed cannot sprout and grow without the right amount of water, light, and warmth; any startup business will go up in smoke if the initial investment is not met with time, money and patience along with a foolproof business plan. Lastly, a tree needs food for all its parts to …

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Most of the web technologies, more or less, offer the usual features that you would need to develop a cutting-edge site. I am talking about the amenities such as multiple payment gateway support, responsive designs, elegant and professional looking themes and templates, and great customer support. So how do you make a wise decision on choosing the right web technology for your e-commerce website? With the objective to help you decide effectively, we put forward a list of 10 latest …

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No one has time to surf your site upside-down (except your competitors of course), hoping to find the things they need. No matter which site page your visitors land on, it’s exactly the navigation that keeps them engaged, by driving to the desired place. Even more, website’s navigation greatly affects traffic and conversions. And here is why: A good navigation structure means better crawling and higher rankings. The easier it’s for shoppers to find what they need, the higher your …

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Today I will try to share some basic tips on how we can improve user experience (UX) much better on an eCommerce website. We all know that online shopping has become one of the most trending topics nowadays. Along with the rapidly increasing online customers, competitions between eCommerce websites are increasing day by day. Gaining customers and holding them is not an easy task now. So it is quite justified to think all time how we should improve our eCommerce …

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They don’t refer to the internet as ‘virtual world’ without a reason; in fact, it has evolved to be a whole world in its own might, one which continues to grow indefinitely ever since the first ever web page went live in 1991. Tim Berners-Lee, the mastermind of this project, could never have imagined his brainchild to turn into something as dynamic, as alive and as thriving as it is now. As of now, the total number of web pages …

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