eCommerce

What does 2019 have in store for the online retail community? This question seems to be on everyone’s minds and yet, there is not one simple answer. Some will stress the use of multi-channel marketing in order to appeal to a wider audience. Others will tout the advancements in search engine optimization and how these moves will impact one’s rankings within a search engine results page. Others will stress that organic marketing has come full circle; highlighting the importance of …

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If you know what makes a customer come back for more, you’re onto a winner. Customer acquisition cost can get out of hand, and the true cost of acquiring new customers can be as much as 25 times more expensive than holding onto an existing one. The good news is that your customers want to be loyal to you – just like you want them to. It’s a win-win situation. But only if you know how to make your business …

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Launching an eCommerce website is just the beginning. You want to know if customers remain engaged or rather what actions they take on-site, and what products they click on while there. Granted, click analytics provides a solution to these concerns. And any other actions a visitor takes beyond that such as making a sale, viewing other products on your website is what converts a visitor into a customer, and this is termed a ‘conversion point’. Recommended for you: eCommerce Tips: 10 …

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The holiday season is around the corner and eCommerce businesses have already started planning to capitalize on their online presence. Online presence requires investment and holiday season is the best time to get the return on this investment. Like other eCommerce businesses or online retailers, even print commerce or web to print businesses are also looking forward to making most of the holiday season. Here are top 7 ideas that will help print business to increase print orders for 2018 …

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An eCommerce store is a must for most online retail businesses today, but with so many free open source platforms and commercial solutions available, is it necessary to pay and which do you choose? No matter which avenue you go down, it’s not enough to just have an eCommerce store. It needs to be well design and serve both as a marketing tool for your business, as well as a service through which customers can buy your products. Customers need …

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You want the job done well, you do it yourself. Well, there is a grain of truth in this philosophy. But starting up an eCommerce company and shouldering all the responsibilities, one can find 24 hours to be absolutely insufficient for a day. What is more, or what is worse for a business, taking on multiple tasks, one will probably fail to do any of them competently. If a team is a must, how large should it be to keep …

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E-commerce has witnessed an exponential growth over past decades! From making it possible for users to purchase products without leaving their desk to delivering orders right at the doorstep, e-commerce has changed the way people shop. It has also bought worth a lot of new concepts and solutions to suit different business types. One of the e-commerce trends that have gained popularity in recent times is the web-to-print e-commerce. Web-to-print e-commerce first entered the market with the onset of e-commerce …

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