Business

Developing a new product is no mean feat. It takes time, effort, money, and a lot of perseverance. However, after all this hard work, many businesses relegate their product launch to the eleventh hour. Unfortunately, treating your product launch as an afterthought gives your product little chance of success. All the hard work you have put into developing your product will count for nothing. It is therefore imperative that you develop a product launch strategy that will give your product …

Read more »

There is a little difference between an obstacle and an opportunity, those who understand the difference can turn both to their advantage. It’s an all-to-familiar for a business, especially a startup. Every startup founder knows from the start that there will be obstacles, both anticipated and unanticipated. Sadly, many may not even know how to respond. According to startup stats, on average, there are over 50 million new startups launching every year — but barely half of them survive the …

Read more »

Cloud data migration is comprehensive for businesses which makes it complex and technically challenging. But at the same time, it opens many opportunities for businesses to improve internal processes in the new destination cloud, which ultimately helps achieve business goals. If you are planning your company’s cloud data migration, this guide can offer your insights to prepare a proper roadmap and structure the entire migration project. 1. Performing a pre-migration assessment The IT team of every business planning a cloud …

Read more »

With the ever-growing demands of modern business, it’s more important than ever to keep up with the latest trends in HR (Human Resources). The role of the HR teams is evolving. It is no longer simply hiring new employees and firing them. HR needs to be aligned with the business management strategy which, in most cases, is to ultimately improve the bottom line of the company. In fact, HR now has a wide range of roles and is expected to …

Read more »

Brand awareness is the difference between a company that regularly sees returning customers and one that struggles to pull in leads. In fact, brand awareness is so important that 89% of marketing teams believe it is the single top priority when it comes to building and running a business. Beyond any other strategy or reason, including generating sales, brand awareness places top. But, considering how impactful brand awareness can be, it’s frustratingly difficult to build, with the vast majority of …

Read more »