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As a content marketer or a content marketing team, you produce an incredible amount of content, daily, weekly, and monthly. The traditional thinking about this content has been that it is created, published, and, in most cases, forgotten, as the marketer moves on to new topics and types. Some content writers go back into content history and “resurrect” an older piece by re-writing it, adding updated information, and perhaps turning a piece of text into an infographic. This is known …

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The primary goal of SEO marketing for startups is to attract prospective clients to the startup’s existence, mainly through its website, and to turn those potential customers into paying clients, thus boosting revenue. However, there are many great features demanded of a useful site. All of which can be provided by successful SEO strategies and SEO marketing. First, mobilized, localized, and socialized content on a website is imperative. Make sure the site displays correctly and can be easily navigated on …

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The world evolves quickly, and so does the market. A few decades ago, people had to deal with their businesses without using the internet. Can you imagine what that means? The communication, the transactions, and all the software and tools that we have nowadays weren’t possible back then. With time, the e-mail came in Google, Facebook, and so we evolved. Today’s businesses of all types and forms use the available technology to improve their revenues and gain awareness. And why …

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